indeed brand revamping
roles: art direction, visual identity
Tyisha Kellman, Xiaolin Chen, Juliana Nagy
This project is a revamping of the Indeed brand, including the redesign of the website, visual elements, and content creation to reflect the new job market.
With Indeed's cluttered , less organized user interface, it makes the process of job searching much more complicated.
Users are unsure of where to start or where to be guided to. The overall look and feel lacks personality, which makes it less appealing to search.
the new indeed
style application ─── content
for the branding, we wanted to keep the traditional indeed characteristics while creating a modern, fun look that brings an energy to job searching. This includes bringing in a new typeface, iconography, and more color, including an update to the logo to add personality.
capturing the research and stragegy behind the project