Snapple

 

Snapple, the most iconic NY based beverage tapped into our agency to produced earned media content tying back to their ‘Ridiculously Flavorful’ messaging.

In that, we produced and (successfully) delivered a series of activations, pop-ups, and shoot content.

Snapple Solar Speakeasy

Snapple Solar Speakeasy

Brought the solar eclipse to NYC by hosting the hippest speakeasy party to promote the new Snapple Sun Elements flavor. Featuring all 33+ flavors of Snapple to choose from.

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Snapple Roadsip

Snapple Roadsip

In the spirit of all things summer, Snapple wanted to bring the bodega experience onto the road and travel the country. We supported them by bringing this activation to life.

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Along with product sampling, we also tested out the public’s trivia skills by having an on-site facts quiz for them to participate in. Those who received the most points won fun Snapple themed prizes.

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Snapple Minis

Snapple Minis

Team

CD: Dan West

ACDs: Kelsey Shalvoy ( Art), Sydney Olstad (Copy)

Art Director: Tyisha Kellman

Speakeasy: Unit9

Roadsip: Deusch LA and Department of Wonder